Billboard Advertising in Wisconsin (WI)

Wisconsin (WI) Billboards Map

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Wisconsin (WI) Billboard Advertising Rates

  • Estimated per display per period (4 weeks).
  • $5,000 minimum spend which may be spread over displays and periods.
  • Get pricing: Pricing
Bulletin
(Large Billboard)
$2,385-$4,300
Digital Bulletin
(Large Digital Billboard)
$2,400-$4,200
Poster
(Medium Billboard)
$835-$1,300
Digital Poster
(Medium Digital Billboard)
$1,270-$1,750

Wisconsin billboards are frequently used by marketers to inform the general public about new products and services. With more digital billboards coming online, the messages can be changed out quickly with no printing or installation costs. Advertisers also like to use Wisconsin billboards to brand messages and remind customers that they should choose them when making purchasing decisions.

Wisconsin (WI) Billboard Advertising Data

No. of Billboards 8,000 (estimated)
Major Roads I-39, I-41, I-43, I-90, I-94, I-535, US-2, US-8, US-10, US-12, US-14, US-18, US-41, US-45, US-51, US-53, US-61, US-63, US-151, US-141, WI-13, WI-16, WI-19, WI-23, WI-29, WI-35, WI-47, WI-50, WI-54, WI-57, WI-64, WI-70, WI-73, WI-76, WI-80, WI-97, WI-113, WI-120, WI-128, WI-130, WI-164, WI-172, WI-441
Major Neighborhoods Milwaukee: Downtown Milwaukee, East Side, Bay View, Walker’s Point, Riverwest, Third Ward, Menomonee Valley, Brewer’s Hill, Harambee, Lower East Side, Historic Mitchell Street, South Milwaukee, West Allis, Shorewood, Wauwatosa, Glendale, Whitefish Bay.

Madison: Downtown Madison, Capitol Square, State Street, Willy Street (Williamson Street), East Side, West Side, Near West Side, Greenbush, Tenney-Lapham, Atwood, Nakoma, Fitchburg, Middleton, Verona, Sun Prairie.

Green Bay: Downtown Green Bay, Astor Park, Bellevue, Allouez, De Pere, Howard, Ashwaubenon, Bay Beach, Lombardi, East Green Bay.

Appleton: Downtown Appleton, Lawrence-City Park, North Appleton, South Appleton, Menasha, Neenah, Grand Chute, Little Chute, Kimberly.

Eau Claire: Downtown Eau Claire, Third Ward, North Riverfront, Randall Park, Putnam Heights, Westside, Shawtown, Boyd Park.

La Crosse: Downtown La Crosse, Historic District, North Side, South Side, Grand Crossing, Goose Island, French Island, Onalaska, Holmen.

Kenosha: Downtown Kenosha, Uptown, Sunnyside, Harbor Park, Allendale, Southport, Shorewood, Pleasant Prairie, Bristol.

Racine: Downtown Racine, West Racine, North Bay, Wind Point, Mount Pleasant, Sturtevant, Caledonia.
Population 5,810,000 (estimated)
DMA No. N/A
Race White 81%
Black 6%
Hispanic 7%
Other 6%
Median Income $60,773
Median Age 39
Zip Codes
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